Today, there are approximately 1.5 billion websites on the internet, but only about 200 million are active. As a result, the battle for the perfect domain name is more intense than ever.
One of the most vital things for your new website is getting the correct domain name. Your domain name will communicate critical information to both human users and search engine bots, in addition to establishing your site. Thankfully, there are tried-and-effective strategies for making your domain name as successful as possible.
Why Is It Important to Think About Your Domain Name?
Your domain name is your website’s internet address, and there are a variety of reasons to choose a domain name carefully:
- Visitors are more likely to remember a distinctive, memorable name, which will entice them to return.
- Your domain name can offer new visitors an impression of what your website is about right away.
- It also helps to influence search engine optimization by domain names (SEO).
- Changing your domain name after you’ve built your website might be time-consuming.
Get the Ideal Domain Name for Your New Website
We’ll walk you through 6 easy and practical guidelines for picking a domain name that will benefit your website in this article.
Find a Catchy Name
Your domain name is your website’s online address and helps people find you on the internet. Therefore, you’ll need a unique and memorable character to stand out from the crowd and attract the curiosity of potential clients. When brainstorming, keep the following points in mind:
- Avoid using names that are too common.
- Avoid names that are weird or cryptic.
- To emphasize your industry, pick the appropriate domain extension.
There are over 1,200 new domain extensions that you may employ to give your domain names more context and meaning.
Consider the Top Five Keywords
When looking for a domain name, it’s helpful to have a list of terms and phrases in mind that accurately define your field of business. After this list, you can start mixing words or adding prefixes and suffixes to develop exciting domain name ideas.
Try to get a basic idea of what terms to add to your domain at this point. Some of the names you’re looking for may already be in use. The domain name generators will be a great help in such a case.
Simple to Remember and Type
Remember that the ease with which your domain name is remembered is essential for both words of mouth and search engine marketing. You don’t want to be a person with a fantastic website whose name no one can recall when it’s time to tell a buddy about it.
You’ll lose a lot of your brand image and marketing value if typing your domain name needs a lot of concentration, whether because of spelling, length, or the usage of unmemorable words or sounds.
Make Use of Your Imagination
Don’t be afraid to shorten your sentences. If your first chosen domain isn’t available, it’s OK to append or alter it. The main issue with short URLs is that they are almost always already occupied. It will be more challenging if your brand name comprises a common term or phrase.
Shortening an otherwise long domain name is also a brilliant idea; the fewer letters your domain has, the easier it is to type. In addition, short URLs are easier to remember and stick in someone’s head.
Purchasing a Domain Name
To generate a domain name, you must first register one available. The registrar registrant is all involved in the registration procedure. It would help if you considered employing a specialist when buying or selling a domain.
Domain name brokers can make it easier for you to buy or sell a domain name. They’ll lead you through the process, connect you with people in their network, and assist you in closing the deal. Many people utilize domain brokerage to purchase a domain name already registered to someone else.
Look for Any Copyright Issue
Try to avoid getting involved in a legal struggle over your domain name. It not only costs money, but you risk losing your domain name and ruining your reputation as a result. So before registering anything, make sure you’ve done your homework to ensure that the name you want hasn’t already been taken and that it’s free of any copyright issues.
As much as possible, your brand name, domain name, offline-online store/business name, and social media handles should all be the same or comparable.
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