The main association that an average smartphone user has about Telegram is a messenger app. Telegram is most known for its fast communication opportunities and nice file exchanging. It is super convenient on both mobile phones and desktops. But is there more to the app, and can Telegram be used for marketing?
Putting aside the conventional idea about Telegram being practically the same as WhatsApp, we can view it as a powerful marketing tool. It offers some great opportunities to amplify your marketing through the creation of channels for sharing content and bots for customer interaction.
Read on to get the answer to the question ‘Can Telegram be used for marketing and how exactly?’
Smart Ways to Use Telegram for Marketing to Amplify Your Business
If you want to keep your trade up to date, there is a burning necessity to include a Telegram strategy. Here are some reasons.
- It works miracles with engagement.
The reality of growing the business right now is that most of your clients will be millennials who want dynamic brand-client communication. Groups and channels on Telegram have no size limit, and it is simple to manage such groups even with zero experience.
The only minus is that if the company needs to use Telegram for marketing and isn’t into coding, creating bots for the brand can cost quite a penny. But if you’re willing to go to some lengths, do it because nothing copes with human-to-human interaction better than Telegram.
- It is easy to send reminders / automated messages there.
Even free bots are amazing at sending notifications to customers without the need for updating or changing their settings over time. Bots are irreplaceable for making customer support 24/7 and keeping it as personalized as possible.
- It’s effective to have Telegram marketing to get promoted across platforms.
Telegram apps allow easy integration with other apps and social networks. In other words, it is a cross-platform tool that draws audiences from other places. In addition, the form of a group creates an atmosphere of face-to-face interaction and encourages follow-up for any content you post either in the group or at other platforms.
If you’re only starting to explore this vast topic, start with these simple tools but remember to be consistent. Post regularly or schedule your posts in order not to lose the audience and use Telegram for marketing most effectively.
As an alternative, turn to professional services such as Telega.io – they will help you create the schedule, manage channels, make ads, and choose directions for marketing. Telega.io will be eager to help you out!
Other Bonus Tips for Top-Notch Telegram Marketing Activity
To resume what we have discussed earlier, Telegram is excellent as a side marketing tool that perfectly suits any contemporary marketing strategy. But to make it even more powerful, hire Telega.io to make your Telegram marketing productive and consider these bonus tips.
- Top-up engagement with opinion polls.
It is always effective for building relationships with your reader if you do something to know their opinion. Multiple-choice polls, quizzes, and questions supposing open answers (anonymously) will help you both get feedback and improve your services.
- Share links. A lot of links.
Try to be useful for the subscribers. If there is some super valuable content on your website, why not share links to your landing pages? This will drive traffic to specific website pages and keep the audience informed.
At the same time, don’t be shy to repost articles by other brands that your business is connected with.
So, the answer to the question ‘Can Telegram be used for marketing?’ is fully covered, as we hope the shared info was useful for you to grow your own Telegram marketing strategy.
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