Corporate discount programs have gained a lot of traction in recent years. They’re easy to implement and can have a huge impact on employee morale. They can also help business owners attract exceptional talent. Employees appreciate being given opportunities to save money on a wide variety of goods and services. Likewise, employers enjoy having an easy, organized way to show appreciation to their team members.
An employee discount program is an exclusive marketplace of services and goods with discounted prices negotiated by experts. Employees can access your corporate discount program through their password-protected online portal. Once they log in, they can browse through discounted items or use the search bar to find a specific deal. Depending on the diversity of your program, staff members may be able to access reduced prices on everything from movie tickets to vacations. Here are five of the top goods and services that should be included in your corporate discount program.
1. Travel
Most people look forward to taking one or more vacations each year. But for many families, the rising cost of airplane tickets, hotels, and rental cars is becoming too prohibitive. For this reason, more people are choosing “staycations” over vacations. There are certainly ways to be creative and have fun in your hometown, but nothing can beat the thrill of exploring new destinations. The best corporate discount programs make traveling more affordable by including reduced prices for common travel expenses.
Look for a program that partners with hotels, airlines, and car rental companies to offer exclusive discounts. These programs can make global adventures more attainable for your employees whether they’re traveling for work or pleasure. Many job hunters look specifically for companies that offer travel perks. If you don’t include them in your corporate discount program, exceptional talent may look elsewhere for employment.
2. Technology
Do you remember when technology used to advance at a snail’s pace? That’s not the case anymore. It’s becoming harder than ever to stay up-to-date with the latest innovations. New and improved electronics are constantly being released, so it can be costly to regularly upgrade to the latest model.
As an employer, it may be in your best interest to make cutting-edge gadgets more affordable to your employees. They may turn around and use those gadgets to help them be more productive and efficient at work. For this reason, many business owners are choosing to offer technology discount programs. These may include special offers on software licenses, laptops, smartphones, and other devices. Helping your employees stay ahead of the tech curve is always a good idea in a digital world.
3. Sports and Live Events
Watching sports is a favorite pastime for millions of people around the world. For many, it’s an important source of entertainment. But it’s also a way to reduce stress and connect with other people who have the same interests. More than 50 million people in the United States alone watched digital live sports every month in 2021. Many of those viewers would prefer to watch in person if given the chance.
You can please many of your workers by offering discounted tickets to sports and other live events through your employee discount program. It’s a good idea to offer reduced-priced tickets to a variety of venues. Ideas include football, basketball, baseball, soccer, and hockey. If you aren’t sure which sporting events your employees are interested in, send out an in-house survey and find out.
4. Movie Tickets
Everyone loves a good movie, but this once-affordable pastime hasn’t escaped the effects of inflation. The average cost of a movie ticket hovers around $12 and a small popcorn can cost as much as $10. When you add in the price of drinks and treats, many families spend $80 or more just going to the cinema. That doesn’t even include the cost of dinner before or after. It’s easy to see why more families are choosing to go to the movies less frequently these days.
Many companies are helping to keep this favorite family activity alive by offering discounted movie tickets to employees. You can do this easily through your corporate discount program. Try to include discounted prices for some of the top movie chains in your area, whether that’s AMC, Cinemark Theaters, or Regal Entertainment Group.
5. Theme Parks
Theme parks remain some of the most popular vacation destinations for people of all ages. But families often have to save up for months before they can afford admission. If you aren’t currently including reduced-price theme park tickets in your employee discount program, it’s time to add them. Your employees and their families will thank you.
It’s a good idea to include discounted prices for a wide range of theme parks to keep everyone happy. Ideas include Disneyland and Walt Disney World, Six Flags, LEGOLAND, and Universal Studios. Knott’s Berry Farm, Cedar Point, and Hersheypark are also popular destinations that aren’t quite as well known.
These are just a few of the most highly suggested goods and services to include in your corporate discount program. You can also add savings on everyday items like groceries, gasoline, and childcare services. No two programs have to be exactly alike. Customize yours to the needs and interests of your team members to ensure your program is well-utilized.
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