Sony’s 2026 TV lineup spans Rs. 23,992 to Rs. 2,47,900 across LED, OLED, and Mini LED models. Compare top models to bring home on Easy EMI with Bajaj Finance.
A movie lover and a PS5 gamer can spend the same amount on a Sony TV and still need completely different features. Movie enthusiasts will benefit more from OLED, Acoustic Surface Audio+, and Dolby Vision, while gamers should prioritise HDMI 2.1, 120Hz, VRR, and ALLM for smoother gameplay. Sony’s 2026 lineup caters to both, but these features are not always available in the same model. The right choice depends less on price and more on how you plan to use your TV every day. The six steps below will help you find the Sony TV that best matches your viewing habits and budget.
Once you know which features matter most, upgrading becomes much easier. You can bring home any Sony TV on an Easy EMI Loan from Bajaj Finance and take advantage of limited-time offers at partner stores. Browse models on Bajaj Mall and visit any of the 1.5 lakh+ partner stores across 4,000+ cities. With an Easy EMI Loan of up to Rs. 5 lakh and repayment tenures of 3 to 60 months, you can split the cost into manageable monthly instalments. Select models also come with a zero down payment offer.
How to choose the right Sony TV with smart features for your home
These six steps will help you choose the right Sony TV by matching features, screen size, and performance to your needs.
Step 1: Identify the smart features you will use
All Sony TVs in 2026 run on Google TV. The features below differentiate the range.
- Google Assistant for voice search and controls
- Hands-free voice control on select models
- Google Cast for sharing content from a phone
- Apple AirPlay and Apple Home support
- Eco Dashboard for power-saving settings
- Compatibility with Google Home and Amazon Alexa
Step 2: Match screen size to your viewing distance
Measure the distance from your sofa or bed to the TV wall before choosing a size.
| Viewing distance | Sony TV size to consider |
|---|---|
| 4 to 5 feet | 43 inch to 50 inch |
| 5 to 6 feet | 50 inch to 55 inch |
| 6 to 7 feet | 55 inch to 65 inch |
| 7 to 8 feet | 65 inch to 75 inch |
| 8 to 10 feet | 75 inch and above |
Step 3: Choose the right display technology
- OLED: True blacks and excellent contrast for films and dark rooms.
- Mini LED: High brightness and precise dimming for bright rooms and HDR.
- LED: Suitable for everyday TV and OTT streaming on a budget.
Step 4: Check picture processing, not just 4K resolution
Resolution alone does not define picture quality. Sony’s XR processors improve motion, colour, contrast, and upscaling, making older films and live sport look better. Also check for Dolby Vision and IMAX Enhanced.
Step 5: Look at gaming features if you own a PS5
For gaming, look for:
- HDMI 2.1
- 4K at 120Hz
- VRR
- ALLM
- Auto HDR Tone Mapping for PS5
- Auto Genre Picture Mode
For serious PS5 gaming, HDMI 2.1 and VRR are essential.
Step 6: Check audio quality before deciding
Picture quality is only half the experience. Premium OLED models use Acoustic Surface Audio+, which creates sound directly from the screen. Also look for Dolby Atmos, eARC, and Sony soundbar compatibility.
Price list of best-selling Sony TVs in India in July 2026
From a compact 32-inch HD model to a premium 75-inch 4K TV, here are the best-selling Sony TVs:
| Model | Size | Price* | EMI starting from* | Best For |
|---|---|---|---|---|
| Sony KD-32W830 | 32 inch, HD | Rs. 23,992 | Rs. 950/month | Bedrooms, budget, compact screen |
| Sony K-43S22M2 | 43 inch, 4K | Rs. 54,900 | Rs. 2,898/month | Mid-range 4K, everyday viewing |
| Sony K-50S22M2 | 50 inch, 4K | Rs. 72,900 | Rs. 3,650/month | Mid-size 4K, primary TV |
| Sony K-55S25M2 | 55 inch, 4K | Rs. 91,900 | Rs. 4,000/month | Best value large screen, Google TV |
| Sony K-65S25M2 | 65 inch, 4K | Rs. 1,28,900 | Rs. 5,019/month | Premium large living room |
| Sony K-75S30 | 75 inch, 4K | Rs. 2,47,900 | Rs. 7,557/month | Premium home cinema |
Disclaimer: EMIs and prices may vary by partner store, offer period, location, and variant. Please check the latest information at the partner store before purchase.
Limited time offers on Sony TVs
Sony is running discounts on LED TVs at Bajaj Finance partner stores. Check current offers before visiting a store.
| Brand | EMI starting from | Discount | Price range |
|---|---|---|---|
| Sony – LED | Rs. 720/month | Up to 50% Off | Rs. 11,600 – Rs. 8,79,900 |
Terms and conditions apply. Check with your store for details.
How to choose a Sony TV from Bajaj Finance partner stores
Bajaj Finance makes it straightforward to bring home the right Sony TV. Follow these steps to get started:
- Browse and compare online: Explore Sony TV models on Bajaj Mall and compare screen size, display type, smart features, and gaming support before visiting a store.
- Visit partner stores: Check shortlisted models at Bajaj Finance partner stores and get expert guidance from in-store representatives.
- Opt for Easy EMI Loan: Finance up to Rs. 5 lakh with tenures of 3 to 60 months. Zero down payment available on select models.
- Check eligibility online: Verify your pre-approved limit using your mobile number and OTP.
- Use the Insta EMI Network Card: Existing cardholders can convert purchases into EMIs instantly through a paperless process.
Whether you want a Sony OLED TV for movies, a Mini LED TV for bright rooms, or a PS5-ready Google TV with Dolby Atmos, Bajaj Finance makes owning a Sony TV more affordable.
